APPLETON (WLUK) -- Mile of Music has been canceled for 2020.
The festival of original music was to take place from July 30-Aug. 2 in downtown Appleton.
Organizers say the health of audience members and performers during the coronavirus pandemic led them to make the decision.
"The Mile is known for bustling venues at peak capacity, enthusiastic attendance by large numbers of ‘seasoned’ music fans, and as a walking festival that packs sidewalks with music fans for the better part of four days – all of which doesn’t mix well with the social/gathering restrictions and health concerns that all indications point to continuing through the summer," an announcement on the festival's website reads.
"For our local artists and the many touring artists who had planned to make their way here, for the venue owners and staffs who rely upon this weekend for much-needed revenue – especially in the times we find ourselves – and for the fans who have made Mile of Music Weekend a milestone of their year, we are heartsick. The same holds true for the sound engineers and production partners who have been the backbone of more than 5,000 live music sets over seven years, as well as our sponsors, collaborating partners, music educators and volunteers who have contributed so much to, as we like to say, help make the music happen."
Organizers Dave Willems and Cory Chisel say they tried to come up with alternative ways to present the festival, including delaying it, scaling it back and making it a vitrual festival.
"Knowing that none of those options could come remotely close to replacing what a full-on Mile brings to the Downtown in terms of good vibes, dollars and fan experience, we couldn’t justify the cost or commitment that would be needed," Willems said in a news release. "It’s best to turn our attention toward the additional sponsorship commitments and fundraising we’ll need for what we hope will be an amazing return in 2021."
Mile 8 is now set for Aug. 5-8, 2021.